Echo Productions Logo Animation – This project involved a new logo treatment in preparation for a new website design. The client wanted a new spiral for the “o” as well, so I created one in Illustrator. Once approved, I brought into Fontlab’s ScanFont, then exported it to TypeTool, from which an actual font was then generated. With the entire logo now available as real text, it was easily styled in Photoshop. Once that was approved, the layers, styles and all were imported into After Effects, where motion, Optical Flares, and sound was used to bring it to life.