Design Masterclass: Using Color Effectively
Color is often the last thing to add to a design when it’s a design element in its own right. In fact color is one of the strongest design elements to elicit emotion. In this session Paul Trani will show how to add color and show easy ways to manipulate colors to really change the look of a design. Paul will also show how to combine different colors in harmonious ways and how to use that color properly to make a harmonious design that conveys the intended message.
Paul Trani is a Principal Worldwide Evangelist for Adobe where he inspires designers everywhere to use their creativity and new technology to create compelling visuals. With over 20 years of experience across 40 countries Paul has become a sought after designer, speaker and presenter on all things design and creative related.
03:48 Blending colors with the blend tool
05:15 The psychology of color
09:55 Going to school for design?
17:40 Expanding a gradient into separate colors
18:00 Designing with color
28:50 Color theme picker (recolor artwork)
34:50 Radial repeat
37:50 Global colors/colorizing
41:50 Recolor artwork
46:55 Coloring illustrations
52:00 Recolor artwork
54:10 Color theme picker